CENTRO | Content Manager, April 2018 - Present

·       Manage all published content across-platforms. 

·       Concept, write, and create thought-provoking, industry-focused content within the ad tech space.

www.kristin-furjanic.com | Freelance Content Strategist + Creator, January 2013 - Present

Y&R CHICAGO, Chicago, IL | February 2017 – April 2018

·       Social Strategy Lead for Bel Brands: Mini Babybel, Laughing Cow, and Boursin Cheeses, andButterball (Farm to Family Campaign)

CAST INFLUENCE, Remote | March 2017 – March 2018

·       Craft unique messaging, compelling blog topics and articles for a variety of clients

·       Align content and SEO/keyword strategy

 SWANSON HEALTH PRODUCTS, Chicago, IL | July 2017 – October 2017

·       Created and organized high-level content strategy, themes and messaging for

·       Spearheaded blog overhaul and re-design; edited and updated copy, photos and feel to align with new brand standards

·       Established and formulated content approval workflow and editorial guidelines

MOBILE-DI, Denver, CO | April 2017 – June 2017

·       Researched, brainstormed, wrote, and edited tech-focused blog copy geared towards start-ups, entrepreneurs, and web/app development 

·       Attended tradeshows to assist with creative pitches and marketing efforts

EMAIL ON ACID, Denver, CO | March 2017 – May 2017

·       Wrote and published creative web copy

·       Refined messaging to showcase brand voice and personality and cater to primary audience(s)

TALKLAUNCH + LUMIN STATION, Denver, CO | January 2013 - January 2017

·       Concepted, wrote and managed meaningful narratives for over 7 clients’ brands; focused in the interior design, flooring, technology, construction, outdoors and hospitality industries

·       Published consumer-focused blogs and stories based on brand voices and personalities

TRAVELERS HAVEN + HOTEL ENGINE | Content Manager, June 2016 - March 2017

·       Lead all content, brand management and crisis-mitigation efforts cross-brand

·       Managed Copywriter, prioritized all new and ongoing tasks and projects; edited and approved all social, digital and print copy

·       Strategized, concepted, executed and published marketing, e-mail, and social campaigns and industry-focused blog series across all channels to foster consumer engagement

·       Researched and aggregated relevant news and data; applied useful content to all company profiles and social platforms, increasing traffic by 370.7% in a 3-month period